4 Benefits of Bootstrapping

Photo by Karolina Grabowska on Pexels

The phrase bootstrapping has been used for decades to describe starting a business with no money or other outside funding. However, many people are now turning to the term as a way to describe how they are building their business. Why is this? And why is it becoming more popular? This article will attempt to answer these questions.

Why is bootstrapping becoming popular?

The term bootstrapping was born as a result of this belief. It meant starting your own company with only what you could provide for yourself and/or your employees (that is, with no outside funding). The belief behind bootstrapping has grown over time and today there are many people who believe that it can be used as a way to start any type of business, regardless of its size or type.

There are many factors that have contributed to the growth of bootstrapping as a popular way to start a business. Many people are feeling the need to get more out of their current jobs and, therefore, are starting businesses of their own. People are also realizing that they can build their own income streams by doing things that they enjoy, which can often be done at home with no additional cost. This is also driving up the demand for services that help you create your own income streams.

As an example, you may be thinking about starting your own online business or creating an online course. However, instead of looking for funding from investors or advertisers, you should consider ways to make money on your own. Perhaps you are considering making money by building an online product, or creating an online course or training program.

Is bootstrapping something you should consider? If so, what are some benefits and risks involved? Let’s take a look at both sides of the issue before we answer this question.

Bootstrapping vs Funding

It is important to note that there is no right or wrong way to start a business. However, one thing that can help you is to have some type of funding before you start. There are many ways to obtain funding for your business, including using your own money or raising money from friends and family.

There are also various types of loans that can be obtained, such as business loans, personal loans, lines of credit, and so on. Some people prefer to use their own money because they know that they will have more control over the amount they are investing in their business. However, there are risks involved with this approach.

For example, if you don’t have enough money in the bank to cover the costs of starting your business, you may find yourself in a difficult situation where you can’t afford any expenses. You may even find yourself having to close down your business before it is able to become profitable.

In contrast, if you do decide to use your own money for funding, there is no risk associated with it as long as you have enough funds available for your business expenses. If your company starts making a profit, then all future earnings will go into covering those expenses.

The bottom line is that no matter which way you choose to start a business, there will be pros and cons associated with it. In addition, there are other issues that must be considered, such as taxes and time management. These are all important factors that you will need to think about before you start your business.

Benefits of Bootstrapping

There are many benefits associated with bootstrapping. Let’s take a look at some top benefits:

You will be able to start your business with less money invested.

Bootstrapping can allow you to build your business without spending as much money as if you were to use outside funding. You may also be able to spend less time looking for funding because there is now outside investment involved. This means that you can focus on other aspects of your business, such as marketing and growing your customer base.

You may even find that bootstrapping is more cost-effective than other ways of starting a business. Many businesses spend a lot of money on advertising and marketing their products or services before they are able to build a customer base or sales volume. When using bootstrapping, you will not have to do this work, which means that you can focus on other aspects of running your business.

There are fewer costs associated with starting a business using bootstrapping.

Bootstrapping involves fewer upfront costs than if you were to use outside funding. This is because there are no outside investment costs involved. In addition, there are also no other business expenses that you may have to pay for, such as advertising or marketing costs. These can be very expensive and therefore, may put a strain on your budget if you don’t have enough money to cover them.

You will be able to start a business without having any debt.

This is a benefit that many people appreciate. It can be very difficult to obtain funding if you have any debt or other financial obligations, such as credit card debt. It can also be difficult to obtain funding from family and friends if you have credit card debt or other financial obligations. Bootstrapping does not involve any debts and therefore allows you to start your own business without having to worry about these issues.

You will be able to get more control over your business.

When starting a business with outside funding, you may find that there are limits on what you can do with the money that has been provided to you.

For example, there may be limits on how much money you can spend each month, or how much time you can spend on marketing your business. If this is the case, then it may be difficult for you to grow your business in the way that you want it to grow.

You may find yourself restricted in what type of advertising or marketing campaign that you are able to run because of the budget limitations imposed by outside funding sources.

Bootstrapping does not have these limitations, so you will have complete control over how much money goes into growing your business and where it is spent.


There are many benefits associated with bootstrapping. If you are considering starting a business, then it is definitely something that you should consider. You will be able to start your business with less money invested and without any debt. You will also be able to get more control over your business, allowing you to make the decisions that are best for it. Bootstrapping allows you more freedom than if you were to use outside funding.

About the Author

I am the Founder of Cudy Technologies (www.cudy.co), a full-stack EdTech startup helping teachers and students learn better. I am also a mentor and angel investor in other Startups of my other interests (Proptech, Fintech, HRtech, Ride-hailing, C2C marketplaces, and SaaS). You can also find me on Cudy for early-stage Startup Founder mentorship and advice.

You can connect with me on Linkedin (https://www.linkedin.com/in/alexanderlhk) and let me know that you are a reader of my Medium posts in your invitation message.




Founder of Cudy Technologies (www.cudy.co), a full-stack EdTech startup helping teachers and students teach and learn better. I am also a mentor and investor.

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

I’m leaving Sleeping Giants, but not because I want to

Female Disruptors: Evelina Lavrova Of Waves World On The Three Things You Need To Shake Up Your…

Diane Yoo: 5 Things We Need To Do To Close The Gender Wage Gap

2018 YC Investor School Notes: Dalton Caldwell

Kuwait Entrepreneurs Know Thy Environment

[Founder Feature@TC] June 2020

Pre-Seed Financing: An Entrepreneur’s Guide

Deeanne Akerson of Kindred Bravely: Why We Need More Women Founders & Here Is What We Are Doing To…

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Alexander Lim

Alexander Lim

Founder of Cudy Technologies (www.cudy.co), a full-stack EdTech startup helping teachers and students teach and learn better. I am also a mentor and investor.

More from Medium

Should Startup Founders Take Weekends Off?

Chase the vision, not the money — Value Creation in a startup

The Difference Between An Entrepreneur And A Startup Founder

Dos & Don’t for Early Stage Founders