The first thing to realize about running a startup team is that there is no one way to run a startup team.
Just because The Founder says, “Jump!” doesn’t mean that the Startup Team should say, “How high?”
Startup Teams are made up of different people with different skills and abilities. Startup Teams aren’t there to blindly follow orders. Instead, they work together to build the perfect company for their founder and customers.
Startup Team members have opinions. They have ideas for how they can make the company special. They want their voices heard and listened to. Sometimes they have…
How to market a Learning Management System (LMS) can be divided into two main categories:
The first category is when you want to attract new prospects.
This was the focus of this article. The second category is when you are trying to attract existing customers or prospects who have already purchased your LMS product. That topic will be covered in a later article.
In this article, we will concentrate on the first category and discuss how to acquire new prospects for your LMS product, using SEO, social media and paid advertising.
When choosing which type of prospects to target, you…
Before we get into how you can make money on YouTube for your startup, let’s understand what it means to make money on YouTube. How is money made?
YouTube videos are monetised by inserting advertisements in the video or displaying ads next to the video. The ad network pays YouTubers on the basis of the number of views and clicks their videos generate.
The amount of money you can earn depends on your content, viewership and channel age. The more viewers you have, and more views you get per day, the more revenue you will make.
A few popular channels…
There are many game-changing ideas for new businesses in the future. Some of them are very simple and some are complex.
There are many new businesses online and offline that have been created to make people know about them.
These businesses have made a huge impact on the world because they have come up with a great idea and a very innovative way to market their product or service.
They have made people aware about their business in an effective way and marketing has become less costly because of the new technology. …
Ideas are cheap. Most don’t turn into companies. The key is to build a team, build a product, and find a sustainable business model.
There are five questions every startup founder should ask themselves:
Before you start your business, your must be aware of the fact that running a startup is already tough. You have to work day and night to make it work. The whole responsibility lies on your shoulder. You have to dedicate yourself completely to the success of your product.
How passionate you are about the idea? How much time you are going to invest in it? How focused you are on it? And most importantly, How much money you are going to invest in this idea?
I am not saying that money is the only factor that is required for…
Take a look at your business card. You should have a brief description of your company, what you do and when you are available. With just this little information on your business card, people can already identify with who you are and what you do.
Now think about that for a second: You don’t have to tell them everything about your product in order for them to be interested in it. In fact, that would be impossible! People don’t care about the features of your product (unless it has to do with their own personal interests). …
Growth hacking is a marketing tactic where the focus is on getting your product to the market, testing it and iterating as quickly as possible. Growth Hacking is a combination of art and science that uses psychology, statistics, analytics to drive growth. It’s a mindset and methodology for building sustainable growth engines for your company.
Growth hackers are the fastest way to get your product into the market to learn from users and iterate very quickly.
Startup founders should understand how to apply growth hacking for their startups.
There are a lot of myths about growth hacking. Growth Hacking is…
A product manager is a unique role that requires a deep understanding of all parts of the company and how they fit together, as well as a customer-centric focus. When designing, building, and launching products, a product manager needs to consider not only the short-term goals of the launch but also the long-term goals of the company.
The product manager is both an executor and an influencer. The PM has the responsibility for shipping great products, but also must be able to influence executive decisions about budgets, staffing, strategy and direction. As one engineer said:
“The best product managers I…
In the past, Crowdfunding in the form of Kickstarter has been an important tool for startups. With the rise of ICOs, Crowdfunding has been somewhat neglected. However, ICOs come with a lot of risks for investors and startups alike.
Investors are facing the risk of losing their funds to a project that may or may not come to fruition. Startups are facing the burden of dealing with regulations and other risks that can make or break their business.
There is a need for a safer alternative to crowdfunding for startups where investors are protected and startups can use their funds…