How Jeff Bezos Conquered Retail

And what Startup Founders can learn from him

Photo by Element5 Digital from Pexels

He started with just four employees and an initial investment of $10 million.

A Good First Step

The “network effect” allows customers to find more products and allows retailers to reach more customers.

How Can Startup Founders Apply This To Their Business?

He imagines what the customer is thinking and what he or she will want in the future. This way, he’s able to stay ahead of his competition.

Amazon also makes it easy for customers to have a good experience at their site by providing excellent customer service.

Don’t focus on what you want to sell or how you want to do it. Instead, think about how the customer can benefit from it.

Founder of Cudy Technologies (, a full-stack EdTech startup helping teachers and students teach and learn better. I am also a mentor and investor.